EGR Operator Awards 2021 – The Oscars of the eGaming Industry
EGR Operator Awards 2021 – What to Expect
The EGR Operator Awards is the Oscars of the eGaming industry, celebrating B2C operators who exceed expectations in areas like customer service and responsible gaming, with prizes presented across all verticals.
The EGR Operator Awards 2020 were previously held online and were a big success. The VEI Awards were recognized Best Virtual and Hybrid Event at the VEI Awards.
“The Awards is one of the most renowned events in the online gambling events calendar, allowing you to showcase your business as an industry leader,” a main source stated.
How Are the Judges’ Categories Assigned?
“The Awards is one of the most prestigious events in the online gambling events calendar, allowing you to position your brand as a leader in the market”, – was noted on the primary source.
Judges are divided into groups and assigned categories based on their specialized market expertise to avoid conflicts of interest. Each panel of judges does not have access to the outcomes in categories in which they are not judging.
These categories have a different judging method than the others, and they are judged at a final day where the 2020 finalists can present their entries to the judging panel in person.
As the official resource pointed, the key criteria include:
- Differentiation and quality of offering
- Quality and scale of traffic
- Growth
- Innovation
- Strong partner relationships
The award winners will be announced during the awards event, which will take place on November 25 in London.
The judgment procedure is also announced on the main site, step by step.
- Awards will only be given out in categories where there are two or more submissions. Prior to the entries being delivered to the final judges, a panel of independent, external judges decides on the shortlist.
- The entries are examined and analyzed by the judges. Each judge assigns a score to each category’s unique criteria, as well as a brief description of their opinions.
- Judges then submit their scores once all of the above has been completed.
- The online judging technology calculates the winners immediately when the scores are entered.
- If there is no obvious winner, the assigned judges for that category will hold a conference call.
- In this case, a Highly Commended award may also be given.
“EGR does not participate in this process and does not have a vote. At the awards event, the winners will be announced” – was pointed on the event`s webpage.
The Categories
HEADLINE CATEGORIES |
Affiliate of the year (affiliates only) |
Bingo operator |
Casino operator |
Mobile operator |
Operator of the year |
Poker operator |
Rising star |
Safer gambling operator of the year |
Sports betting operator |
OPERATOR CATEGORIES |
Affiliate programme |
Customer services operator |
eSports operator |
Football betting operator |
Horse race betting operator |
In-house product |
In-play sports operator |
Lottery operator |
Marketing campaign |
Mobile casino product |
Mobile sports product |
Slots operator |
Spread betting operator |
Virtual and Fantasy sports operator |
AFFILIATE CATEGORIES |
Affiliate rising star – NEW FOR 2021 |
Bingo affiliate |
Casino affiliate |
Marketing campaign (affiliates only) |
Sports affiliate |
GENERAL CATEGORIES |
Employer of the Year |
Game of the Year |
Diversity and inclusion model – NEW FOR 2021 |
Affiliate of the Year
The affiliate that has distinguished out in a competitive field by innovation, traffic creation and development, actual ROI for operators, and the capacity to create strong partner connections will be rewarded by the judges. Although this is not an award for the largest affiliate site, size will play a role in selecting the winner. Entrants will be required to demonstrate growth, innovation, traffic quality, size and distinction.
The Giants of eGaming – Headline Categories
The official source presented the category list for the 2021 EGR Operator Awards:
Affiliate of the year
- BetanDeal Group
- Better Collective
- Blexr
- Bojoko
- Cashmagnet
- Catena Media
- Checkd Group
- FTD Digital
- Gambling.com Group
- Little Star Media
- Livesport Media
- Oddschecker Global Media
- Skores
- Spotlight Sports Group
- Traffic Lab Aps
- Vita Media Group
- 888
- Betfair Casino
- Betsson Group
- Bitcasino
- Casumo
- Genesis Global
- Kaizen Gaming
- Kindred Group
- LeoVegas Mobile Gaming Group
- Mr Green
- OLE!bet
- PlayOJO
- PokerStars Casino
- Videoslots
Mobile operator
- 1XBET
- Betsson Group
- Casumo
- Danske Spil
- Intouch Games
- Kaizen Gaming
- LeoVegas Mobile Gaming Group
- Mecca Bingo
- Novibet
- PlayOJO
- PointsBet
- STS
Operator of the year
- 888 Holdings
- bet365
- Betsson Group
- DraftKings
- Entain
- Fortuna Entertainment Group
- Gamesys Group
- LeoVegas Mobile Gaming Group
- LOTTOLAND
- PointsBet
- Rank Group
- Sky Betting and Gaming
- STS
- Yolo Group (formerly the Coingaming Group)